Taylor Swift’s The Life of a Showgirl is off to a record-breaking begin, promoting 2.7 million copies on its first day within the US. Already, Swift has secured the second-biggest gross sales week of the trendy period — since Luminate started electronically monitoring information in 1991 — trailing solely Adele’s 25, which moved 3.378 million copies in its first week again in 2015 (per Billboard).
Of that complete, 1.2 million got here from vinyl gross sales alone, setting a brand new document and surpassing the benchmark Swift herself established with The Tortured Poets Division, which bought 859,000 vinyl copies in its 2024 debut week.
A minimum of a few of The Lifetime of a Showgirl’s industrial success could be attributed to the sheer variety of variants Swift launched. Ultimately rely, there have been at the least 28 totally different variations of the album — together with four newly announced editions that includes unique acoustic bonus tracks.
