J. Cole’s The Fall-Off Finally Has a Release Date

J. Cole’s perpetually teased seventh studio album is now official. The Fall-Off—no, I don’t know why the hyphen is there both—drops February 6. You’ll be able to try the music video for the primary single beneath.

Cole’s announcement arrives with a teaser trailer that includes the rapper going about his every day routine—consuming meals, hanging within the park, washing his Lamborghini Urus—whereas an unnamed narrator talks concerning the ups and downs of fame:

“Every little thing is meant to go away ultimately. You see this particularly in present enterprise with well-known actors or musicians, and it’s like, Oh, this man was well-known after which he fell off. What occurred? And so they need to level to, they did this and this and so they made some type of mistake, as a substitute of pondering that it’s type of loopy they obtained well-known within the first place. So few folks attain that stage. In fact it’s not going to final without end as a result of anyone else has to take that spot and that’s how present enterprise has been without end. However no they at all times need to say, nah that man fell off. They need to look down on him for simply going via the pure cycle of rising and falling.”

In 2024, Cole launched Would possibly Delete Later, a mixtape that originally included “7 Minute Drill,” a diss observe about Kendrick Lamar. The track was a response to Lamar’s explosive verse on “Like That,” which ignited the now-infamous feud between the Compton rapper and Drake. “I’m so happy with that undertaking, aside from one half,” Cole said after deleting the track. “It’s one a part of that shit that make me really feel like, man, that’s the lamest shit I ever did in my fucking life.”

In 2025, Cole ended his long-running Dreamville Pageant. His final studio album was 2021’s The Off-Season. You’ll be able to try the paintings for The Fall-Off beneath.

Learn Pitchfork’s assessment of Might Delete Later.