Poppi (Austin, TX), producer of the favored eponymous prebiotic soda, introduced its sponsorship with the Los Angeles Lakers. This marks the primary skilled sports activities collaboration for Poppi.
Because the official soda of the Lakers, Poppi goals to introduce a brand new sort of soda to the subsequent technology and re-enhance the sports activities expertise with a better-for-you soda, the corporate stated.
“We’re so excited to be the official soda of the Lakers! To be concerned with such an iconic workforce is a dream come true. We’ve got plenty of surprises up our sleeves for our Poppi group, and we will’t wait to satisfy Lakers followers in particular person,” stated Poppi Co-founder Allison Ellsworth. “We’re able to have fun this collaboration on and off the courts.”
In response to Poppi, followers will see the collaboration come to life each on and off the courtroom together with digital signage throughout choose broadcasts, integration into theme nights at Lakers residence video games and co-branded social options. Moreover, Poppi shall be accessible on the UCLA Well being Coaching Middle.
“Los Angeles and Lakers basketball affords the proper backdrop for Poppi’s beloved soda,” stated Tim Harris, COO and president, enterprise operations for the Lakers. “Innovating and delivering excellent experiences is what we do on the Los Angeles Lakers. We at all times discover new methods to authentically join with followers and couldn’t be extra excited to carry Poppi to Lakers nation.”
For extra info, go to www.drinkpoppi.com.
